Year established: 1989
Mobile version: yes
Jurisdiction: Isle of Man
Overall rating: C
Recommended: For recreational players
BoyleSports Sportsbook Review
BoyleSports is Ireland’s largest independent bookmaker. It was first founded in 1989 so has some history compared to the numerous newcomers to the industry, and moreover it has in excess of 200 retail outlets across Ireland.
Its headquarters are in Dundalk, it has a UK licence and it’s registered in Gibraltar too. John Boyle founded the company in ‘82 when he opened the first store in Newry in Northern Ireland. The company now employs over 1700 people and runs various wagering sites online; this isn’t limited to BoyleSports.com but also includes BoyleVegas.com, BoylePoker.com, BoyleCasino.com, BoyleLotto.com, BoyleGames.com and BoyleBingo.com.
It offers telephone betting via Fon-A-Bet.
In terms of sponsorship BoyleSports was more vocal in the past than it has been lately. In 2007 it established a deal with Sunderland AFC, as well as another with Aston Villa a year later. It was the official betting partner of the FAI from 2008 to 2013, and BoyleSports has also been heavily involved in horse racing sponsorships. It sponsored Leopardstown racecourse for three years from 2011, in addition to plenty of others including the Irish Grand National and individual events at Newmarket and Cheltenham.
The operator signed a two year deal in 2014 with broadcaster RTE to sponsor RTE racing programmes across TV, radio and online. In 2008 BoyleSports went European and launched its site in multiple languages including German, Swedish and Spanish in order to attract new customers from further afield.
BoyleSports has a presence on Facebook, Twitter and Youtube.
BoyleSports offers a fantastic range of sports and different markets for its punters.
Here the sports options are are in full: American Football, Athletics, Aussie Rules, Baseball, Basketball, Boxing, Cricket, Cycling, Darts, Football, GAA Football, GAA Hurling, Golf, Handball, Horse Racing, Ice Hockey, Motor Sports, Olympics, Pool, Rugby League, Rugby Union, Snooker, Tennis and Volleyball.
There’s also BoyleSports Virtual Sports, Financials, Politics and Entertainment options which means that at BoyleSports customers get as many or more options than they do essentially anywhere else.
BoyleSports offers live betting across a range of sports and overall it’s a superbin-play product with both live radio commentary and live streaming to ensure punters get the best experience.
Usability of the site
The site is relatively modern but avoids the simplification that is currently a trend opting instead for giving customers as much information and as many options as possible.
This is more suited for more established bettors and could in fact put off some newbies but it’s certainly one they’ll come back to once they’ve learnt the markets as it has strength in depth. The payment options are solid and includes Paypal which is a rarity in this world.
The blog is well designed and a good go to for tips and news particularly about racing though it includes other sports too. It also lets you know if there are any promotions and free bets live.
Customer support at BoyleSports could be improve; though there’s a detailed FAQs section, and email (email@example.com) there is no live chat on offer which is a serious disappointment in this day and age. There is a telephone service too but many modern day punters much prefer chat.
The range of wagering options at BoyleSports is excellent and up there with the best of them; it offers a number of sports, entertainment, politics, virtuals and financials too. It needs to add esports to its offering if it wishes to stay up to date.
There’s a good mobile app for betting on the go, the blog is a nice source of information whilst the daily specials and depth of the site should satisfy even the most veteran gambler.
– One of Ireland’s most successful independent bookmakers;
– Long years in the business;
– Popular for soccer and GAA specials;
– Premium bookmaker for horse-racing and greyhound markets;
– Exotic betting markets, including financials and lotteries;
– Extremely competitive odds on the sports book;
– Mobile betting and live sports commentary;
– Generous welcome bonus when you register;
– Vast array of services including Roulette, other casino games, bingo and sports betting;
– Nice site with very easy navigation;
– Good customer support.
– Bonuses and cash backs ONLY available to UK & Ireland bettors;
– Website a little behind some other offerings;
– Many language versions were abolished;
– Few eye-catching promotions;
– Restricted in some countries.
Visa/Mastercard, Skrill (Moneybookers), Bank Transfer, Neteller, Cheque
*Keep in mind to double check information. Be prepared for changes to restricted countries, bonuses, currencies, deposit and payment options, languages, contact info.